Table 2.2: Internet Use in the United States, June 2005 Table 1.2: Response Rates and Speed for Mail, E-Mail, and Web-Based Surveys List of Tables & Figures Table 1.1: Comparison of Survey Methods Matching Survey Results to Type of Display Distributing Results Using a Web-Based Survey Development Tool Summary 9.Ĭoncluding Comments Opportunities and Challenges in Online Survey Research Benefits of Online Surveys The Future of Online Survey ResearchĪppendix B: Probability Sampling Review for Closed PopulationsĪppendix C: Basic Demographic QuestionnaireĪppendix F: Review of Basic Summary StatisticsĪppendix G: Sample of SurveyMonkey’s Basic Results Report Reporting the Survey Results Preliminary Considerations Format of a Survey Report Oral Presentations Poster Session Presentations Visual Aids Processing and Analyzing the Survey Data Planning for Data Analysis Tracking the Surveys Creating a Codebook for E-Mail Surveys Data Cleaning Data Transformation Descriptive Statistics Inferential Statistics Summary Writing Survey Questions General Considerations Validity of Measurement Respondent-Centered Threats to Validity Question Format and Wording Level of Measurement Demographic Questions Pretesting Summaryĭesigning and Developing the Survey Instrument Questionnaire Design Making Your Survey Accessible to Everyone Ensuring That Participants Respond Only Once SummaryĬonducting the Survey Methods of Recruitment Increasing the Response Rate Thank-You Notes Summary Sources of Error in Online Surveys Summary Sampling Populations and Samples Sampling Techniques for Internet Surveys
FORMS TO GO BY BEBOSOFT SOFTWARE
Planning the Online Survey E-Mail Surveys Internet/Intranet (Web Page) Surveys What to Consider When Buying Survey Software and Selecting a Web Survey Host Survey Objectives Survey Timelines Survey Research Ethics Summary Introduction What Is a Survey? Why Is a Book Specific to Online Survey Research Needed? When Should an Online Survey Be Used? Online Survey Studies Summary Purpose Audience Organization Acknowledgments Ellen Slavitz Edgar Ebarca Stephanie Adams Lisa Cuevas Shaw Karen Margrethe Greene Beth A.
07Īcquiring Editor: Editorial Assistant: Production Editor: Typesetter: Indexer: Graphic Designer: Marketing Manager: Includes bibliographical references and index. Printed in the United States of America Library of Congress Cataloging-in-Publication Data Sue, Valerie M. 33 Pekin Street #02-01 Far East Square Singapore 048763 1 Oliver’s Yard 55 City Road London EC1Y 1SP United Kingdom B 1/I 1 Mohan Cooperative Industrial Area Mathura Road, New Delhi India 110 044 2455 Teller Road Thousand Oaks, California 91320 E-mail: No part of this book may be reproduced or utilized in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission in writing from the publisher. RITTER California State University, East BayĬopyright © 2007 by Sage Publications, Inc. SUE California State University, East Bay In loving memory of my mother and brother and to Anthony for his great laugh.-lr For Mike, who always asks good questions.-vs
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